Look for Vibrant Green Colour
High-quality matcha has a bright, vivid green hue. A dull or yellowish colour often indicates lower-grade tea or poor storage conditions. The richer the green, the fresher and more nutrient-dense the powder.
Check the Texture and Aroma
Good matcha should feel silky and smooth, almost like talcum powder. Coarse or grainy textures suggest low quality. Its aroma should be fresh, grassy, and slightly sweet—never musty or flat.
Product in feature: Matcha Society's Shinrin Yoku Ceremonial Matcha 20g
Understand the Grades
Matcha is often categorised into ceremonial and culinary grades. Ceremonial grade is best for traditional tea and lattes, offering a smooth, umami-rich flavour. Culinary grade, while still nutritious, is suited for baking and cooking. Choose based on your intended use.
Product in feature: Matcha Society's Natsukashii Ceremonial Matcha 30g
Organic and Authentic Sourcing
Always look for organic certification to ensure your matcha is grown without pesticides or chemicals. Authentic Japanese matcha, particularly from regions like Uji or Nishio, is renowned for its quality and traditional cultivation methods.
Packaging and Freshness
Matcha is sensitive to light, air, and heat. Choose brands that package their powder in airtight, resealable tins or pouches to preserve freshness and flavour.
Taste Matters
The best matcha should taste smooth, naturally sweet, and slightly earthy. If it tastes overly bitter or astringent, it’s likely lower quality.
Final Thoughts
Choosing matcha doesn’t have to be confusing. By focusing on colour, texture, grade, origin, and freshness, you can ensure every cup is both delicious and nourishing.