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How to Choose the Best Matcha for Your Needs (Beginners’ Guide)

When you’re new to the world of matcha, the variety of options can feel overwhelming. From ceremonial-grade to culinary matcha, how do you choose the right one? This beginner-friendly guide will help you select the best matcha powder for your needs.

Understand the Grades: Ceremonial vs Culinary

  • Ceremonial-grade matcha is the highest quality, made from young, shade-grown leaves. It’s perfect for traditional tea preparation, offering a smooth, umami-rich taste and vibrant green colour.
  • Culinary-grade matcha is slightly more robust, ideal for cooking and baking. It works beautifully in matcha lattes, smoothies, and desserts.
Ceremonial matcha vs culinary matcha, matcha grades break down
Product in feature: Ceremonial Uji Matcha 30g

Consider Your Usage

  • For drinking straight (usucha or koicha), look for ceremonial-grade matcha.
  • For recipes, culinary matcha provides a strong green tea flavour at a more affordable price point.
Ususha vs Koicha, high-quality matcha powder
Product in feature: Premium IZUMO matcha 50g

Look for Freshness and Origin

  • Choose matcha that’s freshly packed and sourced from reputable regions like Uji or Shizuoka etc.
  • Fresh matcha has a bright green colour and a seaweed-like, sweet aroma.

Packaging and Storage

  • Opt for matcha in airtight packaging that shields it from light and moisture, preserving freshness.
  • Always check the harvest date if available, to ensure the best quality.