While matcha often takes center stage, there’s another Japanese green tea quietly gaining global attention: hojicha. Known for its warm, roasted flavour and calming qualities, hojicha offers a completely different experience from traditional green teas. Here’s everything you need to know about this comforting and versatile tea.
What is Hojicha?
Hojicha (ほうじ茶) is a type of Japanese green tea that is roasted over high heat, typically made from bancha (late-harvest tea leaves) or sometimes sencha or kukicha. The roasting process transforms the tea leaves from green to a rich reddish-brown, giving hojicha its signature toasty aroma and mellow flavor.
Flavour Profile
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Roasted, nutty, and earthy
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Notes of caramel, cocoa, or light smoke
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Naturally sweet, low bitterness
Because hojicha is roasted, it contains significantly less caffeine than most other green teas—making it a popular choice for evenings, after meals, or for those sensitive to caffeine.
Health Benefits
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Low caffeine: Ideal for unwinding without the buzz
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Soothing for digestion: Often enjoyed after meals in Japan
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Rich in antioxidants: Though slightly lower than unroasted green teas, it still offers beneficial polyphenols
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Stress-relieving: The warm, roasted aroma can have a calming effect
Modern Ways to Enjoy Hojicha
Hojicha has become a favorite ingredient in contemporary tea culture and cafes, featured in:
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Hojicha lattes: Creamy, earthy, and caffeine-light
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Hojicha desserts: Ice cream, roll cakes, panna cotta, and more
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Hojicha syrups: Used in cocktails or over pancakes
Product in Feature: Uji Hojicha 50g
Its versatility and comforting flavour make hojicha a perfect base for experimentation in both sweet and savoury applications.
